How To Gain a Competitive Advantage

VIDEO

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Note: since this video was made, the Backlink Analysis tool has been updated to use the "Citation Flow" metric instead of PageRank.
This number is similar - higher is better! - and you can read more about it in our Knowledge Base article.

Video Transcript

The number one reason why people fail online is because they do not take the time necessary to investigate the strength of the competition in their marketplace. This means that they never get a front page listing in Google, which in turn means they never get any real traffic to their website and therefore never make any real sales.

In this lesson I’d like to share with you some of Market Samurai’s most powerful features that can quickly and easily help you to improve your Google ranking. The amazing thing about these features is that Many Market Samurai users don’t even know they exist!

Specifically we’ll be looking at:

- What is a link network and why it has a massive impact on your Google ranking
- 3 factors that influence your link network and why you must understand them
- And how to reverse engineer your competitor’s link network using Market Samurai to gain a competitive advantage.

What is a Link Network?

Every page on the Internet has a link network which is made up of the pages that link or point to that page.

These links can come from other pages on your own website which are called internal links and from other websites that link to you which are called external links. Together these links form a link network that is unique to each page.

Factor 1: The Number of Links to a Page

Now let’s take a look at some of the factors that influence the impact of a link network on the authority and ranking of a particular web page.

The first factor that influences the rank of a page is the number of incoming links. A good way to think of this is that each link is like a ‘vote of confidence’. If a lot of other websites are linking to and thereby voting for a page then it suggests that the page contains good quality content.

Factor 2: The Authority of the Linking Pages

A second factor that influences the rank of a particular page is the authority of the linking pages. For example lets take a look at two pages on the Internet which both have 3 incoming links.

The first website is linked to by 3 relatively new bloggers who just enjoyed reading the page. These linking pages do not carry a lot of authority and so the ranking impact of these links links will be minimal.

The second website on the other hand, is linked to by CNN.com, USA.gov, and NASA.gov.

These linking pages clearly DO carry a lot of authority. The fact that these high authority sites are linking to this page transfers authority to the page and has a high impact on its rank in the search engines.

Factor 3: Anchor Text of the Links

A third factor that influences the rank of a particular page is the anchor text of the incoming links.

Google uses the text of the links that point to a page to gain a better indication of what a page is about. For example let’s look at these three external websites. If all three of these linking sites use the word ‘dog training’ in their links, then there is a very good chance that the page they refer to is about dog training.

Quick Recap

So just to summarize, each page on the Internet has a link network that is made up of the internal and external pages that point to that page.

The impact of this link network on the rank of a page is based, in part, on the number of links, the authority of the linking webpages and the anchor text of the incoming links.

Reverse Engineering Your Competitor's Link Network

One of the most powerful and effective strategies for improving your ranking in Google is to use Market Samurai to reverse engineer the link network of your competitors.

For example, imagine that you had the number 7 ranked website for the keyword ‘dog training’.

What you can do using Market Samurai is analyze the link networks of the sites ranked 1 to 6 and discover exactly where they are getting their high authority backlinks from.

In many cases, you will be able to get similar backlinks to your own website which can in turn help to improve the ranking of your site.

Let’s take a look at Market Samurai so that I can show you exactly how this works in the real world.

Create New Project

For this example I’m going to start a new project...

Enter Seed Keyword

...and I’m going to investigate the term ‘bomboniere’. This is a term used in some countries to describe wedding favors.

Select Country

And just for a change I’m going to target the Australian market for this term. To do this all I have to do is come down here and select ‘Australia’ from this drop down box.

Click 'Create' button

I can now click the ‘Create’ button.

Access SEO Competition Module

The features I’d like to show you in this video are in the SEO Competition module so I’ll just click this button to access the module.

Generate Competition Data

And to investigate the strength of the competition for the keyword ‘bomboniere’ in the Australian market, all I have to do is click the ‘Generate Results’ button.

Retrieve Data

Market Samurai now conducts a real time SEO competition analysis on the top ten websites that appear when someone enters the term ‘bomboniere’ into google.com.au.

And if I was building a website to compete in this market, here are the websites that would be my competition.

Click Small Arrow

Now in order to dig deeper and explore the link network of a particular website, all I have to do is come over here and click this small arrow next to the website URL.

Access Link Network Analysis Options

Market Samurai then displays an additional level of powerful analysis options.

In this video I’m going to focus on the PR Analysis and Anchor Text Analysis features.

Note: since this video was made, the Backlink Analysis tool has been updated to use the "Citation Flow" metric instead of PageRank. This number is similar - higher is better! - and you can read more about it in our Knowledge Base article.

Clarification of Page Rank (PR)

Just to clarify, PR stands for Page Rank which is Google’s measure of authority.

Google gives every page on the Internet a rank from 0 to 10 to indicate its level of authority. A brand new web-page usually has a rank of 0 and the home page of a site such as USA.gov has a page rank of 10.

It’s important to note that the Page Rank scale is not linear, rather, the authority of a webpage increases exponentially with each increase in Page Rank.

What this means is that a PR 1 website has approximately 10 times more authority than a PR 0 website, but a PR 5 website has approximately 100,000 times more authority than a PR 0 website.

This is why a single link from a PR 5 website is more valuable than 100 links from PR 0 sites.

PR Analysis

So coming back to Market Samurai, I’ll now click the ‘PR Analysis’ button to explore the link network of this particular website.

PR Analysis Table

Market Samurai then opens a new window and conducts a real time page rank analysis.

This table shows me the total number of backlinks that point to the page I’m analyzing.

It also shows me the Page Rank breakdown of these backlinks.

So the link network of the homepage of this site is made up of:

- 106 links from webpages having a PR of 0.

- 6 links from webpages with a page rank of 1

- 2 links from pages that have a page rank of 2

- 2 links from pages that have a page rank of 3.

URLs of Contributing Pages

But it gets even better, because over here on the right I can see the URLs of the actual pages that are contributing to my competitor’s page rank.

Explore Competitor's Link Network

One of the best things I can do is explore the links that are providing my competitor with high page rank backlinks.

For example, this site is providing a page rank 3 backlink to my competitor’s link network.

To see what this site is, all I have to do is click on this link.

Check High PR Links

Market Samurai opens another window and now I can see that this is the dmoz directory.

Now of course, I am completely free to submit my own website to the dmoz directory and there is a good chance that if it is accepted, I will be able to get a high PR back link to my own website which will in turn improve my ranking in Google.

So I hope you can see that by reverse engineering your competitor’s link network and then working to be just a little bit better than them, you can systematically construct a more effective link network for yourself and thereby move up in the Google rankings.

Anchor Text Analysis

Another incredibly powerful feature of the competition analysis window is that I can also come up here and click on the Anchor Text Analysis button.

Anchor Text Results

Market Samurai now analyses each of the backlinks that make up the link network of my competitor and displays the actual anchor text for each of the links.

Anchor Text Example

For example, this particular link comes from a Page Rank 1 website and uses the anchor text ‘perfect wedding’

Anchor Text Matrix

I can also check this matrix to find out what are the most commonly used terms in the anchor text of linking websites.

Now don’t worry if this all seems a little confusing at first. Remember the basis of the strategy we’re using here is quite simple.

All we’re doing is reverse engineering our competitor’s link network to identify what sort of backlinks contribute to their ranking. We can then use this information to create our own backlinks and enhance the strength of our own link network.

Once you start using this feature in Market Samurai you’ll very quickly realize what an incredible competitive advantage it gives you.

Summary

So just to summarize, in this video we’ve discovered that every page on the Internet has a link network which is made up of the pages that link or point to that page.

We also saw that three of the factors that influence the ranking of a webpage are

(1) The number of links in the link network
(2) The authority of the linking web pages
(3) The anchor text used for the links

And finally we looked at how to use Market Samurai to reverse engineer your competitor’s link network in order to gain a powerful competitive advantage.

83 Responses to "How To Gain a Competitive Advantage"

  1. Slava Says:
    January 16th, 2010 at 5:37 am

    guys you are the best

  2. Adam Howitt Says:
    January 16th, 2010 at 5:44 am

    Another great tutorial guys! Thanks for that - I thought I'd seen the PR Analysis section but maybe an older version? Incredibly powerful tool!

  3. David Says:
    January 16th, 2010 at 5:50 am

    As usual, Dr. Fernando, your videos are quite informative.

    I always look forward to your training videos to help me expand my MS ability, or even just reinforce what I already know.

    You can't put out too many too often - keep 'em comin'! ;-)

    I wonder if it's possible to set up the Dojo video trainings to be delivered by RSS in addition to email?

    That would be convenient.

    Thanks!
    David

  4. Scott Says:
    January 16th, 2010 at 5:59 am

    Bravo! You guys have done it again! I was only vaugely aware of these adavnced features in Market Samurai. Thanks for detailing them for us.

    This series has been some of the very best training on the Internet. Great job guys!

  5. Brendan Wenzel Says:
    January 16th, 2010 at 6:01 am

    There are so many cool features that you guys have added to Market Samurai that I have trouble remembering to use them all. Very excited about this new way of researching the competitor's incoming links. Thanks guys. This really is the best keyword tool.

  6. Daniel Zimmerman Says:
    January 16th, 2010 at 6:26 am

    Thank you for explaining what a link network is and its importance on Google ranking, the factors that influence my link network and how to reverse engineer my competitors' link network. Very impressive! Your explanations were clear and to the point. It was valuable for me to follow your presentation by reading the script along with you and being able to refer back to screen shots and/or narrative. Market Samurai is an a amazingly powerful tool and one I will use more often. I assume there are other tutorials I could view like this one? Thank you.

  7. Candee Says:
    January 16th, 2010 at 6:28 am

    Were you ever a teacher or professor? You make the most complicated process so easy to understand. I have learned more from your videos about so many aspects of internet marketing than I have from years of reading ebooks and hours of watching webinars. You are truly a communicative genius. Thank you so much for your efforts. They are greatly appreciated.

  8. Russ Says:
    January 16th, 2010 at 6:34 am

    My favorite feature by far of Market Samurai, but the total links max out at 1000. Is there a way to override this?

  9. Dr. Michael Haley Says:
    January 16th, 2010 at 6:38 am

    Thanks for the video. I just tried this and got immediate links. You guys are the best!

  10. Lawrence Stainbank Says:
    January 16th, 2010 at 6:52 am

    Hi Guys,

    Very interesting but with the exception of a site like DMOZ how are we to get authority sites to link back ?

    Regards
    Lawrence

  11. Will Paccione Says:
    January 16th, 2010 at 6:52 am

    This is great, however why does it list all of the no-follow links? Isn't there a way to filter the no-follow and the follow?
    THANKS, you guys are the best.

  12. John E. Says:
    January 16th, 2010 at 7:13 am

    It's difficult to believe the professional level of tools being handed to one by Market Samurai. One can easily become the captain of their destiny and compete for real against the competition in your town, if you have a local service, or on the internet globally if you are working there. I still can't believe my good fortune to find Market Samurai and who knows, I may have a new job once I complete development on the two sites I am currently working on for my wife in her local business.

  13. Incoterms 2000 Says:
    January 16th, 2010 at 7:31 am

    Again, you hit it.

    Muchas gracias Fernando.

  14. Serena Brown Says:
    January 16th, 2010 at 7:36 am

    Thank you for the video. I learn how powerful having market samuari really is.

  15. Michael Smale Says:
    January 16th, 2010 at 7:57 am

    This is the best and clearest explanation of back link strategy I have seen in a long time. Trust the Aussie to do us proud. Good on you guys, keep up the good work!

  16. Vitaly Makarkin Says:
    January 16th, 2010 at 8:51 am

    Excellent, valuable piece of information. Every time, when I see e-mail in my Inbox from MS Dojo, I became exciting and very positive!

  17. Mike Storzieri Says:
    January 16th, 2010 at 9:01 am

    Top Notch! You guys Rock, keep up the Great Training. Your pace and voice are perfect for video training. And your on-screen information, rates with the best.

  18. Mike Says:
    January 16th, 2010 at 9:31 am

    As always, great information. There is soooo much information Market Samurai provides, these video tips are pure gold. Thank you...

  19. Tess Says:
    January 16th, 2010 at 9:37 am

    As ever brilliant, content and tutor!

    One question: does one use the anchor text uncovere by this technique as a keyword?

  20. Norm Malone Says:
    January 16th, 2010 at 9:39 am

    Good stuff. This is my second go around with Market Samarai. Powerful tool, wish I had used it better the first time.

  21. Nadeem Says:
    January 16th, 2010 at 9:44 am

    Talk about taking the competition to pieces.

  22. Chris Says:
    January 16th, 2010 at 9:55 am

    Great Tutorial!! Quick question:
    After doing SEO analysis for a page, my page has more, higher PR backlinks than the top 10, still my page only shows a PR of 0. Most of the sites in the top 10 only have 2-10 backlinks to their page. All of my anchor text is highly targeted to my key phrase also. It is this way for over 10 different pages I\'m trying to rank for. I guess there\'s another hidden factor I\'m not seeing. Any suggestions?

    Thanks, -Chris

  23. Amarjit Says:
    January 16th, 2010 at 9:59 am

    Hi,

    Amazing video!

    I just wanted to know how do we analyse the market BLP's are very low like (between 0 -50) but the BLD is increadibly HIGH (2000 - 2 mil)! It is increadibly difficult to know what do i need to outrank these.

    Any kind of help really helpful.

    Thanks
    Amarjit

  24. Page 1 SEO Services Says:
    January 16th, 2010 at 10:16 am

    Thanks again guys! I can't tell you how refreshing it is to periodically receive this type of information from you guys just for being a paying member. I've seen and watched all the internet offers and programs and it's nice to keep receiving this kind of valuable information long after my purchase. VERY FEW other programs do this once you've purchased their product. Thanks and keep up the good work!

  25. Erica Stone Says:
    January 16th, 2010 at 11:10 am

    Wow! Just when I thought I had a plan for the week, you've gone and caused me to do a major overhaul - and I love it! This is phenomenal. One way to build great customer loyalty - show your customers how to leverage the tool to their advantage. You delivered!

    Thanks!

  26. Kelvin Says:
    January 16th, 2010 at 11:23 am

    I was completely unaware of these 'hidden features' contained within Market Samurai. This will definately help me pinpoint exactly why my competitors are outranking me ! Great job.

  27. Aaron Says:
    January 16th, 2010 at 11:24 am

    Another great video. You have an amazing way of explaining things in short and with great clarity. I too noticed that if you have over 1000 links then the PR and Anchor text doesn't work anymore.

    Aaron

  28. Marvin Says:
    January 16th, 2010 at 11:28 am

    Thank you for sharing this with the rest of us. I have serious been underestimating the power of this software that I have. I will definitely put this to work for my sites. It gives a much better understanding of what Google is looking for when it comes site relationships. this software is priceless. I can't believe i can afford it, LOL

  29. Eran Malloch from World Wide Web Marketing Says:
    January 16th, 2010 at 11:42 am

    Great effort - this explains it all in simple plain english - saves me having to dumb it down (but keep it accurate) for my seo newbie work colleagues :-)

    Everytime I read one you your great lessons, it re-inspires me to use Market Samurai and explore its nuiances.

    The fact that you guys are Australian like me is just a bonus really ;-)

    Eran Malloch
    World Wide Web Marketing
    Perth, WA.

  30. Joe Says:
    January 16th, 2010 at 12:01 pm

    That's really cool and useful! The most important part to me, though, is how do I get other, important sites to link to mine? If I write to them and ask, why would they do it? Few high quality sites have a Links page full of links to other sites they like. So, how do I get great sites in my field to link to mine and what's in it for them?

  31. David Says:
    January 16th, 2010 at 12:05 pm

    I hadn't been using your product for awhile but this video motivated me to get into it this year. Good and simple explanation on how to use your system and also great info on SEO.

    Keep up the good work.

  32. Yan Kirby Says:
    January 16th, 2010 at 12:08 pm

    This has been sitting on my market samurai for months! Quite honestly, havent been using it.

    Ive been hiding an atomic competitors bomb right in my own desktop.

    Thanks nobles! As usual, this rocks!

  33. Agung Says:
    January 16th, 2010 at 1:47 pm

    Bagus sekali, dijelaskan secara detail, dan dibawakan sengan jelas.

    Terima kasih

  34. Lani N. Says:
    January 16th, 2010 at 2:05 pm

    Market Samurai is one product that I never regretted buying. It is simply awesome! And the training videos are so useful (like this one) that I've actually learned more from them than from some blueprint training program that I now regret purchasing.

  35. Brenton Ford Says:
    January 16th, 2010 at 2:23 pm

    You guys keep over delivering. Thank you!

  36. Brian Bijdeveldt Says:
    January 16th, 2010 at 2:47 pm

    Yet another goldmine hidden from my awareness until now! What a fantastic resource to have available for planning your SEO attack. I'll be giving it a good work out today.

  37. Andy Anderson Says:
    January 16th, 2010 at 3:22 pm

    for someone who is tatally virgin to the concepts of internet marketing, you made understanding seo extremely clear...Thank You.

  38. Susan Davis Says:
    January 16th, 2010 at 6:25 pm

    I *love* these training sessions. One of the things I hate most about training online these days is that everyone wants to toss up a screenshot video. Problem is, you have to wade through the whole thing, frame by frame, to get the meat of it. I read fast, and between your good descriptions, the little summary windows, and your screenshots, I can absorb the whole lesson in a couple of minutes.

    Far better than wasting 10-15 minutes or more on a video that might teach me one or two little points.

    Keep it up! People who like video get their video and those of us who like to read get our transcript.

  39. Fredy Says:
    January 16th, 2010 at 7:06 pm

    I invest $97 to buy this great tool and this is one of my best investment so far I can tell! Bravo...

  40. Rob Janelli Says:
    January 17th, 2010 at 2:57 am

    Dr. Anthony you are the best! You just keep reinforcing the great decision I made to purchase Market Samurai with all your wonderful tutorials. They are the highest quality tutorials I have ever seen. As always, I look forward to your next!
    Thank you.

  41. Susan Fuller Says:
    January 17th, 2010 at 3:03 am

    You guys are the best! Best tool and best education anywhere.

    Thank you so much

    Susan

  42. Lynn Says:
    January 17th, 2010 at 4:18 am

    I am so happy to find MS! You guys keep continuing to provide excellent training, like this video. Anthony\'s training videos are the best I have ever seen in any product/tool that I have purchased. Thanks guys!

  43. William Says:
    January 17th, 2010 at 4:35 am

    Never before have I looked forward to receiving internet marketing training. Your stuff truly is how to be a "Market Samurai training".

    Thanks thanks and more thanks!

  44. joanna manos Says:
    January 17th, 2010 at 7:14 am

    Thanks! Great info...

  45. Cat Jarritt Says:
    January 17th, 2010 at 7:31 am

    A fantastic tool which I'm constantly using. I also find that it helps find backlinks in general as you can add any URL to the SEOC module and find other related backlinks to your niche - not just the ones in the top ten.

    MS is by far the most important and powerful internet marketing tool out there. Thanks again guys!

  46. Mike Says:
    January 17th, 2010 at 8:31 am

    As a newbie, I'm grateful for your clear and concise explanation of the many aspects of SEO. Please keep up the great work, it's appreciated. By the way, I recently purchased Marketing Samurai and it's fantastic. For me the learning ramp is a bit steep, but I'm beginning to discover how powerful a tool it is.

    Mike

  47. BAby Boomer Queen Says:
    January 17th, 2010 at 11:26 am

    Thank you for the help...but the text was so small that I couldn't see it...so I could only read the larger print.

    Sharon
    ~The Baby Boomer Queen~
    With failing eyesight....

  48. Hamant Keval Says:
    January 17th, 2010 at 12:22 pm

    Hi Guys
    Thanks for your very in depth videos.

    This new series of videos really does Rock!

    The depth of information in this software astounds me each and every time I watch the Videos, as I seem to miss some of the features, when I have missed the detailed videos.

    Thanks again

    Hamant Keval

  49. John Van Sciver Says:
    January 17th, 2010 at 3:46 pm

    Great video. I have been using Market Samurai for months and did not know this feature was in there. I have been wanting a tool for backlink analysis and used to use a competitor product and was very disappointed

  50. Jewell Says:
    January 17th, 2010 at 4:23 pm

    I love the simplicity of the videos and its ability to convey the most important features of the software. With what I've learned from watching the videos, coupled with reading the Black Book, I'm confident that I can successfully implement my own SEO and save the $1K/month some SEO companies want.

    Thank you for providing such a valuable resource.

  51. charles Says:
    January 18th, 2010 at 1:59 am

    I have still yet to use MS to my advantage to due to time/slow DL speed(watching videos takes a lot of it.
    However, I found the video useful and I owe it to myself to take full advantage of MS.

  52. Lisa Says:
    January 18th, 2010 at 6:47 am

    Love these trainings - they are short and sweet and really help me get a handle on the many levels of Market Samurai. I appreciate "lack of bloat" - so much online video is time wasting and I love how you stay focused and on point. Terrific stuff.

  53. Mbakar Says:
    January 18th, 2010 at 4:40 pm

    This is without a doubt the best product in internet marketing that I have ever bought. This product provides free upgrade to existing customers unlike others that keeps robbing us every single time they improve their product. WHY can't Niche Blueprint follows Noble Samurai's steps. I am just mad that I was charged another $97 to be able to have their new feature, improve ecommerce design, etc. They are robbing me again and again..

    Noble Samurai... your work is noble!

  54. Norm Says:
    January 19th, 2010 at 10:37 am

    Good video except for one thing.
    It explains how to see the competitions backlink sources very well. Easy to follow that part.

    Than it just says \"ok now reverse engineer the backlink or link network of your competition.

    The video as far as I can tell does not tell me \"how to reverse engineer anything\".

    Am I missing something?
    Norm

  55. samantha Says:
    January 19th, 2010 at 5:16 pm

    That is so awesome! I was not aware of that tool in market samurai. I tried it on a keyword i'm trying to rank for and it lifted my spirits ;p

    Thanks for all the great videos

  56. Angeline Says:
    January 19th, 2010 at 10:31 pm

    Another excellent video! I'm very glad I bought Market Samurai. The training that comes with it is really invaluable. Thank you so much.

  57. Steve Says:
    January 20th, 2010 at 3:53 am

    Google has recently stated that they are no longer using page rank as a factor in assigning value to a pages incoming links, essentially making all links the same value in determining a pages SERP. Any thoughts on this subject? Love Samurai!

  58. tomartomartini Says:
    January 20th, 2010 at 4:45 am

    well done!thank you for implementing my recommendations.. you have done a great job --

  59. Dale C Says:
    January 21st, 2010 at 3:54 am

    Funny. I started doing this a few months ago when the new functionality was added.

    Now you've given my trick away to all market samurai students!!! :D

  60. Pamela Says:
    January 21st, 2010 at 4:23 am

    Simply fabulous. Actually learnt a few new things I didn't know.
    Thanks so much.

  61. Reid Peterson Says:
    January 21st, 2010 at 9:13 am

    and I thought I was beginning to really know Market Samurai like the back of my hand...

    glad school is back in session :) Thanks!

  62. Frank Dobner Says:
    January 21st, 2010 at 11:12 am

    I think the one thing that I would want to know after I have seen this video is do I at least try to replicate the link structure of the #1 ranked competitor or the competitor on page 1 of SERP's that I have a good chance of replacing?

  63. acupressure mat Says:
    January 21st, 2010 at 5:03 pm

    Spot on again - timely reminder for me...Sam

  64. hospitalera Says:
    January 23rd, 2010 at 12:27 am

    Excellent like always, but is there a way to see which links are dofollow and which nofollow without checking each single site? SY

  65. Joshua Andrus Says:
    January 28th, 2010 at 2:40 am

    Great information, the heart of Backlinks. I found that if this isn't considered someone could be fumbling in the dark for a long time. By the way would comments that leave a link be considered a link? I won't leave mine here lol, but a serious question????

  66. Alan Says:
    February 2nd, 2010 at 9:58 am

    Great instruction, and invaluable tool - thanks again MS

  67. Barry Says:
    February 8th, 2010 at 2:44 pm

    I am thankful for the complete tutorials you give but
    I may have missed something. I didn\'t understand how
    to actually get the backlinks once I have found high authority web sites I would like a link from can you
    help. Thank you.

  68. Dr. Anthony Says:
    February 11th, 2010 at 12:40 pm

    @Barry

    RE: getting backlinks from websites

    Once you have identified which sites your competitor has recieved backlinks from you should visit the sites to see if you can get links from them.

    Some potential sources of links are leaving comments in blogs and forums and Pingbacks from Wordpress sites.

  69. Mike Says:
    March 15th, 2010 at 11:17 pm

    WHy does the backlinks number show as 126 on the MS tool, then when you go itno PR Analysis it shows only 116
    I have an example I found where the links shown as 53000 but in page rank analysis there were only 1000 .
    How come and where did those missing 52000 odd links go?

  70. Phil Says:
    March 24th, 2010 at 7:08 pm

    Although I use Market Samurai here and there I stumbled upon this Dojo a few days ago first time and it feels like I've been blind. That's an amazing tool especially when it comes to evaluating keywords and unmasking your competition. Thanks alot for this great piece of software and the amazing videos to explain it.

  71. Damla Says:
    May 3rd, 2010 at 7:08 pm

    Thank you for the excellent videos. You have a great way of making these complicated procedures very clear.
    I have a question about the domain age(DA) part though. My site is registered for around 4 years, but when it's listed MS shows it like (-), and I believe that this is shown for pages less than 2 years old.
    Moreover, I was wondering if there is a way to see which links are follow and which are nofollow.
    Thanks in advance!

  72. Arthur Says:
    May 6th, 2010 at 3:43 am

    I love you all.

    I have spent the best part of 18 months learning what you have condensed (and more) in these last few videos.

  73. livereceptions.net Says:
    July 9th, 2010 at 9:37 am

    get high authority web site link is hard, how you get it, thanks for this video, I like it. I like seo.

  74. Dale Calder Says:
    July 28th, 2010 at 4:13 pm

    Anthony .. I have owned Market Samurai now for a couple of years or more and have found it a wonderful tool. Furthermore, your presentations have been outstanding! I have nothing but the highest accolades for you and Market Samurai.

    I debated about putting up this comment on one of The Challenge posts this year, but thought it might be more appropriate here, so as not to distract from what Ed and the team are teaching.

    I wonder whether it would be possible for you to create a video dealing with the application of Market Samurai to local business SEO.

    Many local businesses wanting to have a meaningful online business presence (result being more business), may be facing only a handful of competitors, yet never have the chance of landing anything like 80 searches a day (the criteria used for the Challenge). Some would be happy if they landed 4 or 5 a day, where these were likely to arise from highly targeted search terms and give rise to a very high conversion rate.

    For example, if I was marketing a high cost advertising product, eg billboard advertising in the Sydney suburb of Bondi, then there's a pretty good chance that from 5-6 searches a day, from folk searching on the keyword phrase "Bondi billboard advertising" that this would convert to a high number of leads, assuming a low level of competition. Furthermore if this results in contracts translating to thousands of dollars, then that is a fantastic outcome. (Note .. this is just a hypothetical search term I've used for illustrative purposes only. There well may not be anyone searching on it).

    The point I am making though, is that the "80 searches a day, 30,000 competing pages criteria" cannot be applied to this situation. How then can I use the Market Samurai tool to assist me to get the sorts of results I would like to see?

    I am sure that many small local business owners would land great value from Market Samurai but would be left scratching their heads as to the criteria they should apply to their given situation.

    That also gives rise to another question. Let's assume I have an Australian domain. If no-one happens to be searching on the phrase "Bondi billboard advertising" or semantically related keywords with the word "Bondi" in them, then just how relevant is the criteria one might apply to the phrase "billboard advertising" in a global context; when all one wants to do is to get to the top of google.com.au search results? In other words, does the 80 searches a day, 30,000 competing pages criteria still apply, or is there more leeway by virtue of the fact that being an Australian domain promoting a Sydney based business, there is a likelihood of me overtaking the global listings for this phrase, by virtue of the local content in my site? Make sense? In other words even with a higher benchmark for competing pages, say 80,000, might I still not be in with a good chance for page 1 of Google?

    Hopefully, not all too confusing, but I would be really grateful if you could reply to this comment and advise whether another video focused on local business SEO would be possible. I am sure you would have many small business owners hanging on to your every word. Indeed, I am sure that there are also a good number of small bricks and mortar business owners participating in this year's Challenge who would value further info specifically related to this.

    Thanks so much for taking the time to read this .. and keep rocking on with this great product ..

    Dale

  75. Dale Nelson Says:
    August 21st, 2010 at 12:31 am

    Absolutely unbelievable what market samurai can do. I was bored unitl I saw this tutorial. Theres the key right there to all internet marketing.

  76. Jose D Says:
    November 13th, 2010 at 6:31 am

    I concur 100% with the comments that applaud the excellent content of these tutorials! Some of the comments ask questions which are already answered in the current lesson or previous lessons. However, some are excellent questions for which answers are not given and these answers would be of great benefit to all of us. In this lesson the comments/questions on the 'nofollow dofollow' links are important since link from a nofollow links are useless. Again, is there a way to filter these out?

  77. Catherine M Says:
    November 16th, 2010 at 11:07 am

    This is seriously brilliant. What an efficient time saver. I am so glad I bought this program.

  78. Electric Sewing Machine Says:
    November 17th, 2010 at 12:11 am

    As ever Anthony, you are just brilliant. You don\'t make any assumptions that everyone will understand the jargon (essential for us newbies), and always summarise the key points. Fabulous!
    Caroline J

  79. claire Says:
    January 28th, 2011 at 6:23 am

    Utterly brilliant! Yet another simple, straightforward video that fills me with the confidence to just get stuck in!

    Just wonderful!

  80. tas Says:
    November 11th, 2011 at 1:53 pm

    Great video.
    I always had to do this manually and using other tools, but this is just fantastic.

    Well done boys..

  81. debra Says:
    December 7th, 2011 at 8:24 am

    Several comments asked valid questions - where are the responses from Market Samurai? For instance - HOW DO YOU GET BACK LINKS from authority site, other than sites that are directory submissions? Also, there were good Qs about No-Follow links - how do you get Follow links?

    thank you.

  82. Neta Says:
    December 15th, 2011 at 4:19 am

    I have just begun using marketsamurai and i have to say, one of the best i've seen. Have been using IBP before, not even close.

    However I was rather dissapointed that the competitive analisys is no longer available to reverce engineer the competitor's linking network.

    Are you planning on providing an alternative solution to this, now that Yahoo no longer provides this data?

    Thanks you,
    Neta

  83. Dr. Anthony Says:
    December 19th, 2011 at 2:49 pm

    @Debra - getting good quality follow links is a very manual process - you can find sites with high authority in your niche and ask the owners for backlinks, offer to write guest content, comment on posts (although most comments are no-follow).
    The majority of high quality follow links will only start coming in after you've got good authority in your area and people are reading and appreciating your content.
    It's also possible to purchase a high-PR domain, if you want to go that route.

    @Neta - yes, the process of replacing this info has taken longer than we expected but we are nearly ready to roll out the release. Be sure to stay updated!

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